{"id":3328,"date":"2025-11-07T18:22:44","date_gmt":"2025-11-07T18:22:44","guid":{"rendered":"https:\/\/kashmirthunder.in\/?p=3328"},"modified":"2025-11-07T18:22:44","modified_gmt":"2025-11-07T18:22:44","slug":"lavender-plantation-begins-along-16-km-nh-stretch","status":"publish","type":"post","link":"https:\/\/kashmirthunder.in\/index.php\/2025\/11\/07\/lavender-plantation-begins-along-16-km-nh-stretch\/","title":{"rendered":"Lavender plantation begins along 16-km NH stretch"},"content":{"rendered":"<p><strong>Qazigund, Nov 07:\u00a0<\/strong>To enhance aesthetics and promote aroma tourism, the National Highways Authority of India (NHAI) has started lavender plantation along a 16-kilometre stretch of the Jammu\u2013Srinagar National Highway between Banihal and Qazigund.<\/p>\n<p>Shubham Yadav, Project Director NHAI said the initiative aims to combine environment-friendly beautification with livelihood generation.<\/p>\n<p>\u201cThe primary purpose of introducing lavender cultivation along national highways is to promote environmental beautification and aroma tourism, while also providing benefits to local farmers,\u201d he said.<\/p>\n<p>Yadav said that a substantial land stretch has been identified and planted. \u201cA total of 200 kanals of land, as per the MoU with CSIR\u2013IIIM (Council of Scientific and Industrial Research \u2013 Indian Institute of Integrative Medicine), has been brought under lavender cultivation along the 16.26-km Banihal\u2013Qazigund section,\u201d he added.<\/p>\n<p>Highlighting the impact of the project, he said lavender plantations will significantly improve highway aesthetics and boost tourism. \u201cLavender fields, with their striking purple-blue hues, create a stunning landscape. During the blooming season, the stretch will turn into a scenic corridor. Beautifully landscaped highways reflect good governance and environmental awareness, leaving a lasting impression on visitors.\u201d<\/p>\n<p>On the progress made so far, Yadav said, \u201cA total of 23,000 lavender plants have been cultivated at the North Portal and 29,000 plants at the South Portal.\u201d<strong>\u2014(KNO)<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Qazigund, Nov 07:\u00a0To enhance aesthetics and promote aroma tourism, the National Highways Authority of India (NHAI) has started lavender plantation along a 16-kilometre stretch of the Jammu\u2013Srinagar National Highway between Banihal and Qazigund. Shubham Yadav, Project Director NHAI said the initiative aims to combine environment-friendly beautification with livelihood generation. \u201cThe primary purpose of introducing lavender [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3329,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[27],"tags":[],"class_list":["post-3328","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news"],"_links":{"self":[{"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/posts\/3328","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/comments?post=3328"}],"version-history":[{"count":1,"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/posts\/3328\/revisions"}],"predecessor-version":[{"id":3330,"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/posts\/3328\/revisions\/3330"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/media\/3329"}],"wp:attachment":[{"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/media?parent=3328"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/categories?post=3328"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kashmirthunder.in\/index.php\/wp-json\/wp\/v2\/tags?post=3328"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}